The Truth is,
It pays to remind yourself why you got into business in the first place. Every business is conceived because of a dream. A dream of making it big. Independence. Recognition. Fame. Power. Wealth.
Every business starts its journey with small steps. The leaps come when it knows where it is going.
Cut through the layers of perceived reasons for its existence and the reality dawns that it is alive for a simple, fundamental reason – Profitability. What we are capable of is also a simple thing. And that is to make your business life profitable.
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