STOP fighting your competitors for the obvious searches
Find the valuable searches they may have missed
Most businesses promote the obvious.
Lawyers promote contracts. Dentists promote check-ups. Accountants promote tax returns.
The problem?
So does everyone else.
That means more competition, higher advertising costs and a harder fight to get noticed.
But there could be valuable searches in your market that your competitors have overlooked.
We call them Hidden Gems.
Find yours for just 250 DTC
And if we can’t find at least 10, we’ll give you your money back.
What is a Hidden Gem?
It’s a search being made by someone who could genuinely become a customer, but where the competition is surprisingly low.
It might be more specific.
Instead of PR agency, it could be law firm PR.
Instead of incentive programmes, it could be dealership incentives.
The search numbers may be smaller, but the people searching can be exactly the customers you want.
And if few competitors are targeting them, they can be much cheaper and easier to reach.
We find the Gold in your market
We scan your website to understand what you do, then research hundreds of related searches.
We’re looking for the sweet spot:
Real searches + buying intent + low competition + a great fit for your business
We’ll also uncover highly commercial searches where advertising is expensive. These can be valuable opportunities for SEO and AI search, where winning traffic naturally could deliver a much better return.
See exactly where we’d focus your marketing
Your Hidden Gems Audit shows you:
- niche searches your competitors may have missed
- how many people are searching
- how much competition you’re facing
- what advertisers are paying for the traffic
- low-cost advertising opportunities
- valuable SEO and AI search opportunities
- new pages and services worth considering
Then we’ll personally present the results and explain where we’d focus first and why.
Find at least 10 Hidden Gems or get your money back
Your complete audit and personal presentation costs 250 DTC
And we’re happy to put our money where our mouth is.
If we can’t identify at least 10 genuine Hidden Gems for your business, we’ll refund your £200 audit fee.
No long-term contract. No obligation to use us afterwards.
You keep the research and can act on it yourself, give it to your marketing team or ask us to help.
Interested? Contact Tim Peniston-Bird on tim@peniston-bird.co.uk or 08456441122 / 07710763566
Alternatively, Contact Rehan at BBX on rehan.burger@bbxworld.com or 016 043 47733
